Researching users and conducting usability tests, leading to a 25% improvement in UI engagement and accessibility.

Designing clean, user-friendly interfaces in Figma for mobile, web, and desktop applications, enhancing usability and conversions.

Developing user flows, wireframes, and prototypes, streamlining the design-to-development process by 40%.

Focusing on mobile app design, optimizing usability, accessibility, and user retention.

Collaborating with developers and stakeholders to ensure seamless, effective product experiences

 Design Creation: Using software tools (like Adobe Creative
Suite, Sketch, Figma to create visual designs, including logos,
brochures, websites, advertisements, and other marketing
materials®

Harmony is a smart home management app designed to simplify device control, automate routines, and optimize energy consumption.

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Harmony is an intuitive smart home management app that empowers users to control and automate their smart devices effortlessly. In a world where smart home ecosystems are becoming increasingly common, users often struggle with managing multiple devices through fragmented interfaces. Harmony aims to provide a unified platform that offers seamless integration, customization, and enhanced accessibility for all smart home devices.

Despite its promising potential, users reported difficulties in navigating the app and configuring devices effectively. Many found the interface overwhelming, which impacted their ability to fully utilize its features.

Our primary goal was to redesign the interface and streamline interactions, ensuring users could easily integrate and manage their devices while prioritizing simplicity and privacy.

As the UX &amp; Product Designer, I handled the end-to-end design process, including UX research, UI design, and interaction design, within a tight 7-day timeline. My focus was on crafting an engaging, accessible, and visually cohesive experience for users.

Harmony is a smart home management app designed to simplify device control, automate routines, and optimize energy consumption 

Harmony: UX CaseStudy

Focal is a productivity app that merges tasks, calendar, and screen time control to help users stay organized, focused, and achieve their goals.

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Focal is an innovative productivity app designed to help users effectively manage their time by integrating a calendar, to-do reminders, and screen time management features. In today’s fast-paced world, individuals are increasingly seeking solutions to streamline their daily routines and minimize distractions. Focal aims to empower users to take control of their productivity.

Despite its robust functionality, user feedback indicated that many found it challenging to navigate the app. New users often felt lost in the layout, leading to frustration and underutilization of its capabilities.

Our primary objective was to enhance the onboarding process and overall user experience, ensuring that users could easily access and understand the app's features. We aimed to create a more intuitive interface and simplify interactions.

As the UX &amp; Product Designer, I was responsible for the UX, UI, and interaction design of the app. My focus was on creating a seamless journey for users, starting from the moment they opened the app.

1. Task Management: Focal allows users to create, organize, and prioritize tasks effortlessly. The intuitive interface ensures that users can easily add new tasks, set deadlines, and receive reminders, helping them stay on top of their responsibilities.

2. Calendar Integration: The calendar feature seamlessly integrates with the task management system, allowing users to visualize their schedules and deadlines in one place. Users can quickly check their upcoming tasks and events, enabling better planning and time management.

3. Screen Time Control: Focal's screen time control feature helps users monitor and limit their usage of distracting apps. By setting time limits on specific applications, users can foster healthier digital habits and focus on their important tasks without unnecessary interruptions.

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It's an all-in-one app designed to help you manage your time, tasks, and screen usage effectively.

Focal - UX Case Study

Investo is a beginner-friendly app that simplifies stock investing with personalized AI recommendations, reducing information overload and minimizing risk.

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Investo is an innovative app designed to empower novice investors by providing personalized, AI-driven stock recommendations while simplifying complex market information. In an era where investing can often feel overwhelming and intimidating, especially for beginners, Investo aims to make investing accessible and less daunting. Our mission is to help users make informed investment decisions with confidence.

Despite its robust functionality, user feedback indicated that many found it challenging to navigate through the app. New users often felt lost in the wealth of information, leading to frustration and underutilization of the app's capabilities.

Our primary objective was to enhance the onboarding process and overall user experience, ensuring that users could easily access and understand the app's features. We aimed to create a more intuitive interface that guides users through their investing journey.

As the UX &amp; Product Designer, I was responsible for the UX, UI, and interaction design of Investo. My focus was on creating a seamless journey for users, from their first interaction with the app to ongoing engagement with its features.

Here’s a brief overview of how our algorithm works:

Investo is a platform where novice investors can pick the best stocks and investments with AI-driven recommendations and user-friendly tools.

Hey there! I'm Farhad